Brand Story
PetPace sits at the intersection of veterinary monitoring and connected pet care. Its current homepage positions the brand around a vet-developed smart collar that measures vital signs, behavior, posture, activity, and GPS location, then uses AI to surface actionable health insights for pet owners and veterinary professionals.
LinkedIn lists PetPace as founded in 2012 and headquartered in Burlington, Massachusetts. The company’s positioning is notably more clinical than a typical consumer pet gadget brand: it frames the collar as a proactive health-management platform built for early symptom detection, disease management, and more informed conversations between pet parents and vets.
Recent PetPace materials focus heavily on the newer V3 generation, which combines continuous monitoring with telemedicine access and Apple Watch connectivity. An official company article also identifies Dr. Asaf Dagan as co-founder, reinforcing PetPace’s message that the business is rooted in veterinary expertise rather than simple activity tracking.
Industry Timeline
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Company founded
LinkedIn lists PetPace as founded in 2012 and based in Burlington, Massachusetts.
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Patented smart-collar technology filed
Public patent records tie PetPace to pet-collar health monitoring technology first filed in the mid-2010s.
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PetPace V3 introduced
Recent company materials highlight PetPace V3 with AI insights, GPS, and integrated telemedicine support.
Founder & Interviews
PetPace V3 is revolutionizing the way pet parents and veterinarians monitor pet health with AI-powered insights and continuous vital sign tracking.
Instead of comparing your dog to population averages, it builds a personal baseline for each individual animal and detects anomalies based on what’s normal for them.
PetPace allows pet owners to stay ahead of potential health issues and make more informed decisions about their pet’s care and overall well-being.